NASCAR dad

From Freepedia

NASCAR dad refers to a male, usually middle-aged, working-class or lower-middle-class, and often rural; the group received this nickname because they are men who typically enjoy watching NASCAR racing (either live or on television), or comparable high-impact sports (football, WWE wrestling).

The term was made more popular in the 2004 United States Presidential Election, as a companion term to soccer mom. Yet another constituency, this group was heavily courted by the Republican Party, as their demographic tends to vote this direction historically.